Jaguar's newest showing of styling brilliance powered in mid to late last year to try and emphasise the importance of not just being practical, but being fast at the same time. The 2017 Jaguar E-Pace HSE has masses of storage space alongside it's burly engine, taking 'Sports Utility Vehicle' and underlining both 'sports' and 'utility' with a bright red pen.
Amidst Jaguar's indisputably less successful sales figures, the British motoring company have pitched in with a car to rival the likes of the BMW X1, and the Audi Q5 - but what sort of leverage does the E-Pace hold above the heads of its rivals?
Nothing special in terms of storage - a boot capacity of 480 litres, that's a pretty substantial 60 litres more than the Audi Q3, but then 25 litres less than the BMW X1, and doesn't come close to the Q5 - varying in boot capacity from 550-610 litres.
It's a few centimeters shorter than it's rivals - just 40mm or so, but there's only so much that you can shave off of a car that needs to have space for four seats and a chunky sized boot. Not to mention that it's 1700kg, heavy by it's competitors standards.
Size and storage are not the only defining factors of an SUV, however, not everyone that buys an SUV is doing so just so they can fit a bigger golf kit in their boot than their mate. What about performance?
The 2.0L engine carries 296bhp, 44 more than the Audi Q5, and 68 more than the BMW X1, launching the E-Pace from 0-60mph in under 6 seconds - maxing out at 151mph, only 10mph under the special edition 2019 Mustang Bullitt that was spotlighted the other day. Not only does it have the stats to back up that it runs fast, but it seems to have the stats to show that it can save you a few quid when it comes to filling the tank up. A 68 litre tank in a car that can be pushed to 35mpg in an urban setting will have you driving for hours.
So it seems that with the HSE version of the E-Pace, Jaguar Land Rover had a different focus in mind. Practicality was considered, but it wasn't the number one factor. They wanted something that was elegant, quick, and modern - a 10-inch touchscreen display on the central console, 5 USB charging ports, and a 4G wifi hotspot that allows 8 devices to connect headline some of the technology included to make sure the E-Pace can stay relevant for years to come.
Jaguar Land Rover have also made it sporty. The compact SUV, that we've already established is pretty nippy for a car weighing 1700kg, has seen the removal of the horrible knob-eyesore-thing that can be seen in previous versions of automatic transmission cars by both Jaguar and Land Rover, to be replaced with something a bit more traditional and a bit less... ugly.
So it seems that while it may not clash heads with its rivals from Audi and BMW, it has something else that the others do not - it's exciting.
The Jaguar E-Pace HSE has a thrill to it that the others do not. It may not have a thunderously loud engine, but it's got the power to make up for it. It can go fast whilst looking fantastic, with beautifully crafted architecture that can make most cars that stand aside it look like a traffic cone that's been ran over by a lorry. It may not be the most spacious SUV available, but it can make the long distance drives more bearable through the joy and excitement you can take from sitting behind the wheel.
It's a fast SUV. It's a glamourous SUV. It's a Jaguar.